Boerderij Chips is a client that I worked on at WeConnect.

The client had little to no strategy for social, they also didn't have 

clear visual guidelines so to me this was a carte blanche, a

designers dream!

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I started by doing some research and pinning what I thought could work for this

brand. They farm the potatoes for the chips carefully and that is what you 

can taste in this brand. However they are down to earth, informal and

the branding they have in their logo really is bold.

Before designing I made a few visual guidelines to make it easier

for my self and to help the client with their future communications.